Six MILLION readers monthly!! Even if actual circulation figures were half that... crime comics were HUGE pre-Wertham, huh?
George, that 6 million number was, well, sort of an exaggeration, if not an outright lie:The trick is, as you might have already guessed, is that they don’t say 5,000,000 copies sold, only 5,000,000 readers. They came up with their numbers under the theory that for every copy of their comic that was purchased, it was passed around to at least six other people, so if they were selling one million copies, they actually had 6,000,000 readers.
Post a Comment