Friday, May 22, 2015

Spread 'Em?!? A Slay Monstrobot Call To Action!

Most of you are probably too young to remember these--hell, I'm too young to remember them--but back in 1971, Marvel did something very, very annoying:

Yup, they interrupted the flow of their comics by running half-page ads on the same page as the story itself!!

You can click to embiggen, but you can already see why it's so freakin' disastrously amazingly annoying, can't you?

 I mean, come on amateurish and classless does this look?

It didn't last long...Marvel learned their lesson, and put the kooky experiment in their rear-view window.

So why am I bringing this up?

Because in 2015, DC is about to start doing the same thing in their new comics.

Now, maybe this is just a rumor. Possibly it's just a trial balloon to see how the marketplace might react to the idea. Perhaps this is just some spitballing from some nameless executive that someone is taking out of context as an actual plan.

But we shouldn't wait until this actually happens. We should let DC know, before it happens, that, in the 21st century, this really isn't acceptable. We should tell Time/Warner that it might be unseemly and counter-productive for a multi-billion dollar media empire to try and eke out a few thousand extra dollars at the price of aesthetically wrecking the product we're paying for (and they're basing toys and movies upon). We should say loudly and often that any advertiser who buys space like that won't be patronized by us.

Or we can shrug and do nothing. Your call.

Then again, this might mean fewer gratuitous splash pages in DC books....nah, it still wouldn't be worth it.

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